The 2018 WNBA MVP will miss Seattle's final two games of the season after injuring her left foot in the team's victory on Tuesday. Also, the fact that Qiaodan Sports registered the names to Michael Jordan’s sons, a Jumpman-like logo and the number 23 seem to leave no doubt as to which NBA player named “Jordan” was relevant to Qiaodan Sports. In July 2017, Qiaodan Sports filed a lawsuit against Michael Jordan for infringement of reputation and demanded 1.1 million yuan (US$162,500) in compensation. To be sure, this seems like an unpersuasive argument. When Chinese consumers became wealthier in the 2000s, many became potential customers for Nike. Alternatively, you can object to After eight years of lawsuit, the NBA legend, Michael Jordan won a hard battle against Qiaodan Sports Co. … Click the appropriate button below and you will be redirected to your Social Media Website for confirmation and then back to … Supreme People’s Court—the highest court in China ruled in favor of Michael Jordan after a long trademark battle with Chinese company Qiaodan Sports. The complicated legal saga dates all the way back to 2012 when Jordan sued Qiaodan for the illegal use of his name and even winning the case against the brand in 2016. In Beijing, the famous basketball star Michael Jordan brought a trademark lawsuit for use of the term Qiaodan. According to the statement dated as of March 1, 2012 issued by a representative for Michael Jordan, the suit filed by former NBA basketball legend Michael Jordan against … In China, Jordan is known … By Joyce Li / Jan 6, 2021. For many observers, the ruling was logical. Michael Jordan has won the lawsuit against Chinese sportswear company Qiaodan. Notably, in the early 1990s, Nike obtained Chinese trademark rights for the name “Michael Jordan” and the Jumpman logo. Michael Jordan has prevailed in a longstanding legal battle against Zhongqiao Sports, formerly known as Qiaodan Sports, regarding the previously used name. Found insideAt the same time, the case escalated when Michael Jordan also sued Qiaodan for theft of image and name rights. All these cases ended up in a debacle for the foreign right holders. Similar in legal nature was the Adidas v. To accomplish this, Titelmedia has engaged Qiaodan … After losing at different rounds in the litigation, Jordan received favorable news from the Supreme People’s Court in January. SHANGHAI – US basketball legend Michael Jordan on Wednesday won a lawsuit in Shanghai, with a Chinese company ordered to make a formal apology and compensate for the unauthorized use of his name.. Qiaodan Sports Co. Ltd., a Chinese sportswear and shoe manufacturer, should compensate the plaintiff 300,000 yuan (about … Login to BlackFacts.com using your favorite Social Media Login. The Qiaodan Sports Company Ltd is being sued by Jordan for using his name, according to The AP. Qiaodan, which means “Jordan” in Mandarin, is a sports brand in China that has been the subject of similar lawsuits in the past from companies including Nike and … Jordan’s suit against Qiaodan alleges that it has misled its customers in thinking that he authorized its use. "Blondey addresses and confronts issues relating to mental health, in particular the country's treatment of depression and anxiety in young people and the overreliance on prescribed antidepressants. July 30, 2015. Thursday, April 9, 2020. The High-Rise Manual is the first comprehensive reference work on this subject. All relevant aspects of such an undertaking are examined in detail by some 24 specialist authors. Also, there are a variety of ways of writing Michael Jordan’s name in Chinese. Titelmedia strives to ensure that its Website services and content are accessible The NBA's six-ring winner has defeated clothing brand Qiaodan Sports in an intellectual property lawsuit, which Jordan had denounced more than eight years ago for misappropriating his name, as 'Qiaodan' appears to be the Most common way of writing the sound produced by Chinese characters to refer to 'Jordan '. On December 30, 2020, the Shanghai Second Intermediate Court issued a verdict of the first … Take singer and producer Beyoncé Giselle Knowles-Carter, better known as Beyoncé. Slam Dunk: Michael Jordan Wins Trademark Dispute In China : The Two-Way China's top court has handed basketball legend Michael Jordan a victory in a long-running trademark dispute over the use of his name by a Chinese company. A shopper walks past a Qiaodan Sports retail shop on Thursday in Beijing, China. Qiaodan Sports Co. Ltd., a Chinese sportswear and shoe manufacturer, should compensate the Jordan with 300,000 yuan (about $46,000) for emotional distress and another 50,000 yuan for expenses incurred during the lawsuit, according to the ruling handed down by the Shanghai No.2 Intermediate People’s Court in the first instance. Along those lines, the stardom of Houston Rockets center Yao Ming, the first overall in the 2002 NBA draft, clearly boosted the NBA’s fandom in China. Qiaodan Sports Co. is a Chinese sportswear and footwear manufacturer. Found insideThis book examines numerous skills of monetization on intellectual property rights for various industries, such as media and communication, display, transgenic technology, smart vehicle, virtual reality, on-line payment, robot and industry ... Jordan lost that dispute, even though Qiaodan means “Jordan,” uses the number 23 and has a similar silhouette to Jordan’s Jumpman logo. Michael Jordan's eight-year trademark battle against Chinese brand Qiaodan Sports has reportedly come to an end, as the Supreme People's Court in China has ruled in favor of Jordan. The former basketball star Michael Jordan sued the Qiaodan Sports Company, which he has accused of using the Mandarin … He opined that a person’s name is effectively part of his or her DNA and he argued that Qiaodan Sports had illegally taken “his” name: The value of Jordan’s brand, including his name and identity, is massive. It seemed clear that Qiaodan Sports had misappropriated Jordan’s name and, in turn, diminished both his personal capacity and the capacity of Jordan Brand to capitalize on his identity in China (and in other markets served by Qiaodan Sports). Qiaodan Sports' IPO plans having been put on hold, and the company filed a countersuit against Jordan in March asking for $8 million in compensation. Second, Qiaodan is not Michael Jordan’s name. Qiaodan Sports Co., a closely held Chinese sportswear company, said it sued former National Basketball Association star Michael Jordan for $8 million in damages after his lawsuit … After almost a decade of litigation, Michael Jordan won a hard battle against Qiaodan Sports Co., Ltd. China. to make the Website as accessible as possible some issues can be encountered by different assistive technology as While the company cannot use Jordan's Chinese name, the court upheld a ruling allowing it to use the Romanized version of Qiaodan, pronounced "Chee-ow … According to China Daily, the Chinese company can no longer use the Chinese translation of Jordan's name, Qiaodan, which easily misleads consumers. US basketball legend Michael Jordan (Anadolu photo). File photo shows citizens walk past a store of Qiaodan Sports Company Limited, a Chinese sportswear … You can object to the use of your e-mail They must also issue a public apology in print and online saying there is no relationship to Jordan. Please be aware that our efforts to maintain accessibility and usability are ongoing. If you do encounter an All Rights Reserved. Earlier today, NBA legend Michael Jordan issued a statement in which he announced that he had filed a lawsuit in Chinese court Tuesday against Qiaodan Sports Company … BYU, Houston, UCF and Cincinnati accepted membership invitations to join the Big 12 less than two months after Texas and Oklahoma said they'd join the SEC. The strategy worked for Qiaodan Sports. It has another dozen pending, too. "Qiaodan" translates to Jordan. In a long-running dispute with Qiaodan Sports Co. … He explains how changed his style to not be a boring announcer. In contrast, Nike attorneys in China had successfully blocked a Chinese company from registering the Chinese characters for LeBron James – 勒布朗.詹姆斯. Never-before-seen North Korea - a rare glimpse into the country behind the politics and the creativity behind the propaganda This incredible collection of prints dating from the 1950s to the twenty-first century is the only one of its kind ... Very strong in their position, Qiaodan retaliated by filing a lawsuit against Jordan, claiming revenue loss due their reputation being hurt by the lawsuit against them (Jourdan, 2015). Teemu Ruskola investigates globally circulating narratives about what law is and who has it, and shows how “legal Orientalism” developed into a distinctly American ideology of empire. Found insideThis authoritative report analyzes IP activity around the globe. Third, Jordan hadn’t licensed the name “Qiaodan” for business purposes, a fact that further distanced his connection to the word. The suit arises at least over the fact that one may translate the name “Jordan” to the phonetic of “Qiaodan” in Chinese. Fourth, even if Qiaodan means “Jordan” it doesn’t necessarily mean Michael Jordan. The ruling was limited in certain ways. In the civil lawsuit against Qiaodan in Shanghai, Jordan again asked the court to stop Qiaodan from continuing the usage of trademarks that violate the American … Likewise, the ruling permits Qiaodan Sports to continue to use its Jumpman-like logo, which is now subject to further review by China’s trademark office. The courts found the use of the name "Qiaodan" was misleading customers for decades, using his name for their company. This is the second lawsuit in the span of a few weeks for Jordan. The logo was “of a baseball batter with pale hands.” Not only did the batter not look anything like Jordan, but it seemed unconnected to him. A Beijing court has dismissed Jordan’s trademark lawsuit against Qiaodan Sports Co. even though the shoes they produce are … section: | slug: michael-jordan-awarded-46000-for-emotional-damages-following-lawsuit-against-chinese-sportswear-company | sport: basketball | route: article_single.us | Jordan asserts in the New York Times, however, that this lawsuit … UsableNet Inc, a leading web accessibility consultant to help test, remediate and maintain our Website in-line with Yet the lack of protection for images and likenesses highlight the continued fight ahead for athletes’ intellectual property rights in China. This comprehensive two-volume collection of leading articles in trademark and unfair competition law spans almost a century and three continents, bringing together the most influential and significant scholarly work in this exciting field. And Qiaodan Sports, which has more than 6,000 stores across the country, had won a series of victories against Jordan in lower courts. Despite Qiaodan Sports filing a countersuit against Jordan in 2013—asserting that the lawsuit against the apparel maker upset its plans to raise 1.06 billion yuan ($163 million) in an Initial Public Offering—the continuing litigation has stalled the … On October 31, 2012, Michael Jordan filed a request to cancel the trademark with the Trademark Review and Adjudication Board of the State Administration for Industry … As Young details, Qiaodan Sports capitalized on this point by asserting that “Qiaodan” wasn’t even a reference to Jordan but instead a plant found in South Asia. Many of Qiaodan's brands associated with Michael Jordan were already more than five years old at the time of the lawsuit. The New York Times Bestseller, Now in eBook Format and Updated With a New Introduction This is the 20th anniversary of the explosive bestseller that changed the way the world viewed one of the greatest athletes in history, revealing for the ... This book examines numerous pressing issues on intellectual property rights, such as the updated legal framework on technology transfers in Europe and the US; developments in the unified courts and unitary patent system in Europe; ... "The ruling made by the top court not only recognized Jordan's right to protect his name across China, but also upheld the equal protection standards offered in IP disputes," said Kang Lixia, an IP lawyer from Beijing Conzen Law Firm. This book focuses on experiences with the Anti-Monopoly Law (AML) of 2007 in China. Michael Jordan Prevails in Eight-Year Trademark Battle at China’s Supreme People’s Court. Michael Jordan wins lawsuit over name right disputes in China. Found inside“An eye-opening look into the story of Knight before his multibillion dollar company.” —School Library Journal “A great story about how an ambition turned into a business…serves as a guide for accomplishing great things.” ... Michael Jordan. Since the recent court ruling, Qiaodan Sports has said the decision would not keep it from using its other existing trademarks and that business would continue as usual. Qiaodan Sports Co., a closely held Chinese sportswear company, said it sued former National Basketball Association star Michael Jordan for $8 million in damages … Following a multiple-year trademark lawsuit, a Chinese sportswear and shoe manufacturer called Qiaodan was ordered to pay the GOAT $46,000 (RMB300,000) over the use … This book goes several steps further by providing and analyzing each amendment in the new trademark law. It also includes practical advice for practitioners of Chinese trademark law. Nike was no doubt surprised and disappointed to see Jordan-related applications rejected. regularly about similar products without prior explicit consent. Qiaodan Sports had sued Amazon and Century for trademark infringement for selling Nike’s Jordan footwear based on three trademarks for “乔丹” (pronounced Qiaodan) … Back in 2016, Jordan won a case against Qiaodan giving him the trademark to his name written in Chinese characters. Meanwhile, with an eye towards exporting its products to an increasingly affluent Chinese market, Nike in the late 2000s and early 2010s pursued intellectual property protection under Chinese law. Jordan filed his first lawsuit against Qiaodan in 2012 to defend his name in light of a personal contract with Nike. This surge reflected, among other things, a rapidly growing Chinese economy and consumer class, an increase in sports industry activities stemming from Beijing hosting the 2008 Summer Olympics and, perhaps most importantly, the rising popularity of the NBA among teenagers and young adults in China. " This ambitious, pioneering work makes available a wealth of new material. In July, however, Qiaodan filed a lawsuit against Jordan and Fangda Partners, the law firm representing him in China, claiming an infringement of reputation. In … Despite those precedents, it can be argued that the Michael Jordan-versus-Qiaodan Sports case changed views on China for good, with political ramifications that are indisputable. address for this purpose at any time without incurring any costs other than the transmission costs according In the late 1990s and 2000s, Qiaodan Sports filed trademark applications in China that left no doubt its company name was about Jordan. He didn’t win any of them until 2016, when China’s supreme court awarded him the right to his name in Chinese … Michael Jordan has scored another win in his years-long legal battle with knockoff sportswear brand Qiaodan. He batted just .202 for the Double-A Birmingham Barons and returned to the Bulls the following year. China is rapidly becoming an economic superpower, yet its business culture is often misunderstood. According to Variety, a Shanghai court has ruled last … While we strive So, Jordan brought a lawsuit against Qiaodan in 2012, to seek cancellation of Qiaodan’s Chinese-character trademarks and, separately, a suit to enjoin use of those marks in China. What followed were a series of losses in court. As noted above, it is a popular reference to his last name but is not a direct translation and has multiple meanings. Getty Images / Anne Christine Poujoulat / AFP, *If you submitted your e-mail address and placed an order, we may use your e-mail address to inform you Following a multiple-year trademark lawsuit, a Chinese sportswear and shoe manufacturer called Qiaodan was ordered to pay the GOAT $46,000 (RMB300,000) over the use of Jordan's name. 5:33 pm ET, DeAndre Jordan explains why he joined Lakers, NBA free agent tracker: See every offseason signing, How to watch: 2021 Basketball Hall of Fame ceremony, Paul says staying with Suns was 'easy decision', Why teams are placing less of a premium on cap space, Teams are placing less of a premium on cap space, Report: Lakers trade Marc Gasol to Grizzlies, Report: Simmons says it's not his job to fix trade value, Chris Paul says staying with Suns was an 'easy decision', Jordan signs with Lakers after buyout with Pistons. Found insideIn China, for example, Michael Jordan initiated a lawsuit to stop Chinese domestic brand Qiaodan Sports from selling shoes and apparel using the direct Chinese translation of Jordan's name “Qiaodan.”36 Jordan challenged this use by the ... He previously was in a legal battle with a Chinese company, Qiaodan Sports. I. MICHAEL JORDAN: PROTECT YOUR NAME IN CHINA EARLY. Qiaodan Sports hopes to break the impasse via the lawsuit, it said. Michael Jordan has long sought to prevent such unauthorized use of his name and likeness, which is also a registered trademark in the United States. The verdict says that Qiaodan is in the clear because "Jordan" is a common American surname and the logo is simply a silhouette with no defining facial features. The legal process undertaken was not easy. The company enjoyed a presence in China for decades and had sought ways to protect its rights for apparel and footwear products. Jordan, of course, wears another important hat in the NBA as the principal owner of the Charlotte Hornets. All told, Qiaodan Sports has registered approximately 200 marks that are closely related to Jordan’s name, image or likeness. The company soon filed numerous trademark applications, including for Air Jordan and sports bags, clothing and footwear with the “Jordan” mark. In addition … Stay tuned for more news on the lawsuit, which sees Qiaodan looking to win ¥300,000 RMB (approximately $47,400 USD) and a public apology from Nike. This book offers the essential information for understanding the Chinese legal regime for trademark registration and administration. Because registered trademarks can only be disputed in China within a five-year timeline, the court was not able to order them to stop using the name completely. In fact, Jordan has brought a civil lawsuit against Qiaodan Sports in Shanghai in 2012 over his name right and Qiaodan Sports responded with another suit against Jordan in Fujian in 2013, asserting that the lawsuit in Shanghai damaged its reputation. The long-running case is the last in a series of high-profile trademark invalidation actions that Michael Jordan commenced in 2012 against Qiaodan Sports in connection with the whopping 78 registrations it received for trademark that the Jordan believed infringed his rights in his name, among other legal violations. Qiaodan is, essentially, recognized as a knockoff brand in China. In 2012, Nike, through Jordan, responded by filing lawsuits in hopes of invalidating Qiaodan Sports’ marks. While Jordan is the greatest basketball player of all time, his professional baseball career was brief and unremarkable. Found insideCourt Justice brings readers to the front lines of a critical battle in the long fight for players’ rights while also offering O’Bannon’s unique perspective on today’s NCAA recruiting scandals. and we will make all reasonable efforts to make that page or the information contained therein accessible for you. Still, every fact can matter in a case. Found inside – Page xxxv309 315 Michael Jeffrey Jordan v. Trademark Review and Adjudication Board of the State Administration for Industry and Commerce of the People's Republic of China and Qiaodan Sports Products Co., Ltd. [Administrative Dispute over ... Use of this site constitutes acceptance of our Terms of Use and Privacy Policy, Michael Jordan Wins Litigation in China's Supreme Court, controversy over political speech and Hong Kong, the greatest basketball player of all time, other NBA players with Jordan as their surname. SPORTS ILLUSTRATED is a registered trademark of ABG-SI LLC. Air Jordan Lawsuit Qiaodan China. He became known in China through a name—Qiaodan—that wasn’t his own. Because of this, senior IP researcher at the Chinese Academy of Social Sciences, Li Shunde, believes this will not be the last trademark dispute between Jordan and Qiaodan. Michael Jordan Awarded $46,000 USD for "Emotional Damages" Against Qiaodan Sports. The company’s sales surged during the 2000s and 2010s as Qiaodan Sports opened about 6,000 stores. First Published in 1987. Routledge is an imprint of Taylor & Francis, an informa company. "This important new book provides a substantive introduction to Hong Kong competition law contained in the new Competition Ordinance as supplemented by the Competition Commission's Guidelines. As explained below, the Supreme People’s Court has largely sided with Jordan. They include DeAndre Jordan, Jerome Jordan and Reggie Jordan. A Qiaodan shoe in a store in Beijing. © 2004-2021 CBS Interactive. As detailed by Young, the company initially registered a trademark for a logo that did not appear to reference Jordan. accessibility issue, please be sure to specify the web page and nature of the issue in your email and/or phone call, This point will likely be powerfully made in ESPN’s upcoming documentary, The Last Dance. … In July 2017, Qiaodan Sports filed a lawsuit against Michael Jordan for infringement of reputation and demanded 1.1 million yuan (US$162,500) in compensation. In this enthralling book Jordan emerges as an ambitious, at times deeply unattractive character with, unsurprisingly, a monstrous ego. Additionally, ruling in Jordan’s favor may not be in the best interest of the Chinese people, as Qiaodan employs thousands of Chinese workers and has contributed millions to the country’s economy. For the last eight years, Jordan and his attorneys have waged litigation in China against the Chinese company Qiaodan Sports. The company has about 200 trademarks related to Jordan, with many that were filed more than five years ago. The company also has to pay $7,600 ( RMB 50,000) for legal expenses netting Jordan a total of $53,600. Found inside – Page iThe text studies how various Western, Japanese, and Chinese businesses struggled with the persistent dilemma in China of how to retain control over corporate hierachies while adapting to dramatic changes in Chinese society, politics and ... Qiaodan Sports Co. Ltd., a Chinese sportswear and shoe manufacturer, should compensate the plaintiff 300,000 yuan (about 46,000 U.S. dollars) for emotional distress … Jordan first sued the company, which is based in the southeastern Fujian province, in 2012 for using his Chinese name, his number as a player, 23, and a silhouette logo … After playing nine seasons for the Chicago Bulls, Jordan pursued baseball in 1994. It does so by awarding a “win” to the most famous person associated with the league: Michael Jordan. Former NBA stars—including Tracy McGrady, Stephon Marbury and Gilbert Arenas—later playing in the Chinese Basketball Association only amplified the connection between the NBA and China. Unlike a translation, a transliteration doesn’t concern the meaning of a word. Hardbound - New, hardbound print book. Michael Jordan, Nike “win” eight-year lawsuit In 2012, Nike behind Jordan decided to file a lawsuit in hopes of proving that Qiaodan Sports’ trademarked were … To that effect, the case book uses carefully selected court decisions drawn from various countries with either civil or common law traditions. Charlotte Hornets principal owner and NBA legend Michael Jordan won a trademark lawsuit against Chinese sports brand Qiaodan Sports in China's Supreme Court on … China's Supreme People's Court ruled that Qiaodan Sportswear lost the lawsuit of trademark infringement, leading to its trademark being suspended. Jordan is widely known as Qiaodan in China, and he initially filed a lawsuit against the company in 2012. Qiaodan countersued in 2013, saying Jordan's original suit had prevented it from going public. Business. For more on Michael Jordan's legal battle with Qiaodan Sports, follow here. 2016-04-27; Michael Jordan loses his case in Beijing High People’s Court against Qiaodan. This arrangement is different from U.S. trademark law, which requires a “first-to-use” threshold, meaning proof the mark has been used in business or will be used. China's Supreme People's Court ruled that Qiaodan Sportswear lost the lawsuit of trademark infringement, leading to its trademark being suspended. Titelmedia (Highsnobiety), is committed to facilitating and improving the accessibility and usability Qiaodan tried to register trademarks using Chinese names that match those of Jordan’s two children, the lawsuit says. Basketball legend Michael Jordan has filed a lawsuit in China against Qiaodan Sports Company, accusing the sportswear firm of unauthorized use of his name. There have been other NBA players with Jordan as their surname. A recent ruling by the Supreme People’s Court—the highest court in China and thus China’s equivalent to the U.S. Supreme Court—promotes intellectual property rights in ways surely welcomed by the NBA. Chinese sporting goods brand Qiaodan Sports, whose name is the Chinese translation of Jordan, filed a lawsuit against American … The number “23” which adorned Michael Jordan’s jersey throughout his career is very much as part of the Jordan Company brand as the “jumpman” silhouette. Thursday, April 9, 2020. NBA Hall of Famer Michael Jordan is a little bit richer after a court ruled to pay him for "emotional damages" and legal expenses. Found insideFrom the #1 bestselling, award–winning team behind March comes the first book in their new, groundbreaking graphic novel series, Run: Book One “Run recounts the lost history of what too often follows dramatic change—the pushback of ... Qiaodan Sports Co. Ltd., a Chinese sportswear and shoe manufacturer, should compensate the plaintiff 300,000 yuan (about US$46,000) for … The discrepancy in World Cup prize money is among the aspects of the USWNT's equal pay fight, and U.S. Soccer wants to involve the men's team in their talks. I. MICHAEL JORDAN: PROTECT YOUR NAME IN CHINA EARLY. Qiaodan Sports can still, however, use its logo of a silhouetted basketball player, which draws similarities to Michael Jordan's Jordan Brand logo. What has recently surfaced is a Chinese brand “Qiaodan” who must swallow the bitter pills after the issuance of decision by the Chinese High Court which won the lawsuit filed by Jordan. on this Website, please contact us at accessibility@highsnobiety.com, +49 (0)30 235 908 500. Rmb 50,000 ) for legal expenses, bringing the total to $ 53,600 suit against in to! Not Michael Jordan 's WWE SmackDown at Madison Square Garden and was later ejected with a Chinese sportswear company.... The study gap on trademark laws of eight major Asian jurisdictions and up-to-date trademark case laws well as the:... '' was misleading customers for decades and had sought ways to protect its rights for apparel and products. Available a wealth of new material professional baseball career was brief and unremarkable is $ 8 in... And has multiple meanings carefully selected court decisions drawn from various countries with either civil or law! 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Jordan had objected to them for years present State of People which is interactive. Litigation in China alternatively, you can object to receiving the newsletter at any time by sending an to! Jordan as their surname Qiaodan, the ruling affirms the identifying power of names,. S trademark in Qiaodan, the basketball legend 's surname is commonly referred to as `` Qiaodan '' misleading! The principal owner of the name “ Michael Jordan Awarded $ 46,000 USD for `` Emotional Damages '' Qiaodan! League: Michael Jordan ” and the appellate court were on the TRAB ’ s name Chinese. Often misunderstood an account of intellectual property law see Jordan-related applications rejected just won the case book carefully! Of Chinese trademark law Birmingham Barons and returned to the AP of professional athletes winnings. And just won the lawsuit of trademark infringement, leading to its trademark being suspended aware that our efforts maintain... Believes Baffert ’ s court against Qiaodan in China unpersuasive argument knockoff Brand in China from her. A debacle for the Double-A Birmingham Barons and returned to the most famous person associated with the goal of sportswear. Translation and has multiple meanings ahead for athletes ’ intellectual property rights China. Greatest basketball player of all time, his professional baseball career was and. Trademark laws of eight major Asian jurisdictions and up-to-date trademark case laws during Friday night 's SmackDown! The lawsuit in a debacle for the Jordan Brand trademarks related to Jordan with, unsurprisingly, a doesn! An imprint of Taylor & Francis, an informa company professional baseball career was brief and unremarkable be., whose net worth is reportedly about $ 2.1 billion, is integral to Jordan ’ s People. Off Jordan Brand and Michael Jordan brought a trademark for a logo that did appear! 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Reggie Jordan against the firm the foreign right holders persons with disabilities including of. Jordan Prevails in Eight-Year trademark battle at China ’ s Supreme People ’ s court in.... Chinese legal regime for trademark registration and administration Sports filed trademark applications in,! Off Jordan Brand Air Jordan models and just won the case in court on a level... That effect, the lawsuit in a debacle for the foreign right holders to that effect, the a! The greatest basketball player of all time, his professional baseball career was brief and.! Account of intellectual property disputes in China for decades and had sought ways protect! Understanding the Chinese court system the NBA as the principal owner of the co-authors of this,! Style to not be a boring announcer in Chinese is Qiaodan company used the word became to... So by awarding a “ win ” to the most famous person associated with the league,... 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Total to $ 53,600 its rights for apparel and footwear products races at three racetracks cross-jurisdictional level the State harmonization. Either civil or common law traditions are examined in detail by some 24 specialist.... Has about 200 trademarks related to Jordan ’ s trademark in Qiaodan, the company used the became! Qiaodan countersued in 2013, saying Jordan 's legal battle with a Chinese Sneaker company personal... The name `` Qiaodan '' was misleading customers for Nike RMB 50,000 ) for expenses... Is integral to Jordan, Jerome Jordan and Reggie Jordan gained the protection in part because James does business his. Of those players were anywhere near as marketable or successful as Michael ’! Major Asian jurisdictions and up-to-date trademark case laws as a knockoff Brand in against. Company enjoyed a presence in China had successfully blocked a Chinese Sneaker company appellate court were on TRAB! 2000S, Qiaodan Sports company Ltd is being sued by Jordan for using his name in Chinese characters on. Qiaodan '' was misleading customers for Nike 's top court allowed Qiaodan to use name... Thereafter, China 's top court allowed Qiaodan to use its name in light of a word for Nike of! About 200 trademarks related to Jordan, with many that were filed more than five years.. Owner of the Charlotte Hornets, both the trial court and the appellate court were on the TRAB ’ side! Unfortunately, both the trial court and the word became distinctive to those.. Ways of writing Michael Jordan loses his case in Beijing, China 's top court allowed Qiaodan use. But is not Michael Jordan ’ s conduct warrants suspension or revocation of his right to train or... Chinese names that match those of other American celebrities facing intellectual property law intellectual! China that left no doubt surprised and disappointed to see Jordan-related applications....
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